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(The Project)
Bloomia was designed for those who value both the energy of urban life and the serenity of nature. Its architecture establishes a dialogue between human creativity and the surrounding landscape.
(Year)
2024
(Location)
Belas, Portugal
(Architect)
Capinha Lopes
(Client)
Bondstone
(Typology)
Residential
(Services)
CGI, Film
(Our Approach)
Our role combined CGI with film, integrating live-action sequences shot on green screen. The film was produced in close collaboration with Drummer, the strategic marketing and communication agency with whom we shaped the storyboard and guided post-production.
(The Craft)
To illustrate the project's focus on bespoke concepts, we created three distinct interior atmospheres, allowing future residents to explore different finishes and envision a home suited to their lifestyle. Beyond enriching the sales process, this tool gave clients confidence in making decisions tailored to their own sense of living. Bloomia also marked a step forward in our workflow, where visual storytelling met practical sales tools, establishing a benchmark for future collaborations.
(Final thoughts)
The three atmospheres turned the imagery into a sales instrument, and set a pattern we have followed since.
(Social)
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